Algorithm Updates
Algorithm updates are changes that Google makes to how it ranks websites. Read our detailed guides below to understand the algorithm updates and how they affect your website.
Google began rolling out its May 2026 core update on May 21, completing the process on June 2. For furniture...
-
Parvez Ahmad
Google launched its August 2026 spam update on August 18 at 9:27 a.m. PDT and finished the rollout on August...
-
Parvez Ahmad
Google released its June 2026 spam update on June 24 at 9:00 a.m. PDT and completed the rollout on June...
-
Parvez Ahmad
Subscribe to Newsletter
Get the week’s best marketing content in your inbox.
Frequently Asked Questions
Find answers to common Google algorithm update questions and learn how it may affect your website.
What is an algorithm update?
Google algorithm updates are changes Google makes to its search systems to improve how search results are ranked. Updates can affect how Google evaluates content, relevance, quality, user experience, and other signals when determining which pages appear for different searches.
Why does Google release algorithm updates?
Google releases algorithm updates to improve search quality and provide users with more helpful and relevant results. Updates address changes in search behavior, improve how content is evaluated, and reduce the visibility of low-quality results.
How can you tell if an algorithm update affected your website?
Compare your organic traffic, rankings, impressions, and clicks before and after a confirmed Google update. A significant change around the same time indicates a possible impact. However, seasonal trends, competitors, technical issues, or content changes can also cause fluctuations.
Where can you find information about Google's latest algorithm updates?
You can find official information about major Google updates through Google Search Central and the Google Search Status Dashboard. SEO tools such as Semrush and Ahrefs also track ranking volatility. SEO blogs such as ours also cover algorithm updates and their potential impact.